10 Ways To Celebrate Halloween
Halloween falls on October 31st, so let’s create Halloween-themed content for the next 31 days to stay relevant until November 1st. Let’s get started!
1. What is the creepiest thing you found on your real estate journey?
Remember to post creepy things that make your skin crawl on your Instagram stories or feeds. Take photos of eerie crawl spaces, unsettling hallways, mysterious rooms, writing on the walls, and the dolls the seller keeps leaving out. Once people see a few posts, they will be excited to see more, and your engagement will skyrocket. For audio, add music to your stories or feed posts by searching for ‘Halloween,’ ‘spooky,’ or ‘scary.’ 👻🕷🎃y.
2. Do you know any good horror movies?
Use scenes from horror movies to post some relatable real estate memes.
3. Pumpkin Drop-Off
Do something with pumpkins. Host a networking event at a pumpkin patch. Hold a pumpkin giveaway. Sit on them. Drop off pumpkins and carving kits to your clients. Carve your logo into a pumpkin like an absolute psychopath!
4. Would your audience enjoy a Halloween community tour?
Take your followers on a tour of houses with the wildest Halloween decorations. Capture the homes that are decked out for Halloween. It could be interesting to interview the homeowners.
Also, mention houses you’ve sold in the neighborhood. Describe the areas and discuss the advantages and disadvantages of the locations. This can be a great way to showcase your market knowledge with a twist and without focusing on your listings.
5. Should you decorate your house while trying to sell it?
Easy hook idea: If you’re listing your house in October, should you still decorate your house for Halloween? Here are the pros and cons – then voice your opinion.
6. Could you share Halloween-related events in your community?
Make a list of your favorite Halloween/Fall activities, such as your go-to pumpkin patches, Halloween parties, haunted houses, costume shops, and costume parties.
7. What is the most popular candy?
Consider creating a social media post listing your favorite candies and asking your followers for their opinions. You could also bring candy bowls to your open house and observe what people choose. This activity can serve as a “candy study” that encourages opinionated responses and also promotes your open house.
8. Would your audience enjoy seeing you in a costume?
This one got a ton of attention a few years ago.
9. Does your audience enjoy a good cup of coffee?
Could you list your favorite coffee shops and the best one for a pumpkin-spice latte? Try collaborating with the coffee shop’s Instagram accounts to get more exposure.
10. Tell Your Real Estate Horror Stories
Sit down with a mic and talk about the most unsettling things that have happened to you during real estate. Did you hear a noise? Did a ghost close a door on you? Did you have a creepy client?
October Dates To Keep In Mind for Content
October 1st: The baseball playoffs start today. Football all month. If you have a team, create content around it like Kyle Talbotin Kansas City.
October 3rd:Mean Girls Day
October 17th: Which restaurant serves the best pasta?
National Pasta Day
What’s your favorite Italian place in your market?